HomeMy WebLinkAbout1980 11-04 CC MIN12
MINUTES OF THE ADJOURNED MEETING OF THE
CITY COUNCIL OF THE CITY OF NATIONAL CITY
November 4, 1980
The adjourned meeting of the City Council of the City of National City
was called to order by Vice Mayor Waters at 4:15 p.m.
ROLL CALL
Council members present: Dalla, Van Deventer, Waters. Absent: Camacho,
Morgan. Administrative officials present: Ballard, Campbell, McCabe.
TOPIC
Assistant City Manager Ballard explained the purpose of the meeting was
to develop a content policy for a City Newsletter, a newsletter which
will be distributed in place of the calendar which the City has prepared
and distributed in the past; and said it was important that everyone
understand and agree on a policy framework to guide the preparation of
the newsletter, Assistant City Manager Ballard introduced Tom Foreman,
Communications Research Assistant, City of Montebello, who was present
to assist with the newsletter which will be distributed in late
January or early February and in the development, in skeletal form, of a
policy from which to operate; Mr. Foreman has ten years experience in
Montebello and other cities.
CONTENT POLICY
Mr. Foreman spoke briefly of the needs filled by a newsletter (feedback
to public, public information, etc.)
The first item of content policy discussed was "NEWS NOT VIEWS." Mr.
Foreman recommended use of pictures and items of actual news value to
establish the credibility of the newsletter; pictures of each member of
the Council would appear on the back of the letter; true, factual issues
reflecting the majority actions of Council should be used; not the
personal views of any one member of Council, nor should there be edito-
rializing. Moved by Van Deventer, seconded by Dalla, Council adopt as
the first element of the policy "news not views" as outlined by Mr.
Foreman. Carried by unanimous vote. Absent: Camacho, Morgan.
The second item of content policy discussed was "MUST BE AN ACCOMPLISHED
ITEM." Mr. Foreman explained the items would emanate more from staff
than from Council; however, the items should have been before Council and
should reflect Council's majority view, otherwise the articles might
reflect a particular department's point of view; a member of Council
should not attempt to use an item the rest of Council had not agreed to.
Mr. Foreman stressed that although Council might wrangle over something
for a year or more, once Council makes a decision, the majority view is
Council action. Councilman Dalla inquired if, for example, Council acted
to install additional lights, even though the lights would not be
installed for a year or more, would the action to approve the lights
be considered as an accomplished item for the newsletter. Mr. Ballard
inquired about the use of items which have not been before Council,
such as the hours the swimming pool is open, which is a delegated
administrative decision. Mr. Foreman said so far as the Council action
to install lights at a future date is concerned, the fact that Council
has agreed to a policy of future action is newsworthy; delegated
administrative decisions were also newsworthy; you do not want to get
yourselves into a bind or straightjacket. Vice Mayor Waters inquired
about Chamber of Commerce requests for articles on such subjects as
Salute to Navy. Mr. Foreman reminded everyone there would be limited
space and the letter would be distributed only once or twice a year.
Councilman Dalla commented this was a grey area; in the case of Maytime
Band Review the City contributes money. Mr. Foreman said that might be
appropriate. City Manager McCabe suggested the wording of the policy
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to be: "Must be accomplished action as approved by majority of Council
or the delegated authority of the City Manager's office.P4 Moved by
Van Deventer, seconded by Dalla, the "accomplished action" policy be
as suggested by the City Manager. Carried by unanimous vote. Absent:
Camacho, Morgan.
The third item of content policy discussed was "REFER TO 'THE COUNCIL'
RATHER THAN INDIVIDUAL COUNCIL MEMBERS." Consensus was that Council
includes Mayor and Members of the City Council, the term Council refers
to the governing body as a whole.
The fourth and final item of content policy discussed was "PRODUCTION
IS A STAFF FUNCTION: CITY MANAGER IS EDITOR." Mr. Foreman suggested
Council see a copy of the newsletter prior to its printing as its
members are "wired —in" to the community; the Council should see it
before it is printed so that nothing that is a "red flag" to any of
its members is included; there should be an opportunity to say "that
doesn't reflect the majority of the Council;'lCouncil will tend to be
supercritical of the first few issues of the newsletter. Mr. Foreman
answered a question of the degree between censorship and editing, saying
in Montebello the City Manager's position has been if one Councilman
brings it up, that's one thing; after delving into the issue, if it
would take three Council votes; it might be necessary to call together
all members of the Council in that regard. Discussion re City Manager not
having to defend individual sentences; grey area of what should be done
if there was a real problem and the other members of Council would not
agree to a change; in questions of sematics, the City Manager is the
editor, not Council; there should be an understanding that if there is
a substantial change, it would take three votes; City Manager should
have independence. Moved by Dalla, seconded by Van Deventer, in favor
of the last item, the City Manager be editor of the newsletter. Carried
by unanimous vote. Absent: Camacho, Morgan. Discussion re Cecil
Scaglione having been chosen to write the newsletter, the size of the
letter, the size print, the pictures to be used, name of the newsletter,
etc.
There was discussion re the formation of a valid non—profit corporation
for educational purposes as a means of eligibility for lower postal
rates. This matter is to be presented to Council at a later date.
ADJOURNMENT
Moved by Van Deventer, seconded by Dalla, the meeting be adjourned to
7:30 p.m. Tuesday, November 11, 1980. Carried by unanimous vote.
Absent: Camacho, Morgan. The meeting was adjourned at 5:12 p.m.
CI
OF NATIONAL CITY, CALIFORNIA
The foregoing minutes were approved by the City Council at their regular
meeting of November 18, 1980.
Corrections
No Corrections
3
ICE A AY ���
CIT OF NATIONAL CITY, CALIFORNIA
11/7/80