The URL can be used to link to this page

Home My WebLink About2007 02-28 CC CDC MINBook 89 / Page 35 02-28-2007 MINUTES OF THE ADJOURNED REGULAR MEETING OF THE CITY COUNCIL AND COMMUNITY DEVELOPMENT COMMISSION OF NATIONAL CITY, CALIFORNIA February 28, 2007 The Adjourned Regular Meeting of the City Council and Community Development Commission of the City of National City was called to order at 6:14 p.m. by Mayor / Chairman Ron Morrison. ROLL CALL Council / Commission members present: Morrison, Natividad, Parra, Ungab, Zarate. Administrative Officials present: Beard, Dalla, Deese, Eiser, Hodges, Juniel, Kirkpatrick, Pe, Post, Raulston, Rodriguez, Smith, Zapata. STRATEGIC PLANNING WORKSHOP CDC Executive Director Brad Raulston provided an overview of the first Strategic Planning Workshop held on January 30, 2007, and outlined the objectives for the current workshop. (NOTE: All presentation materials are attached as Exhibit 'A') City Manager Chris Zapata reviewed and summarized the City's Financial Resources including the General Fund, Proposition `D' (sales tax) revenue and Redevelopment / Property tax resources and Cash Flow. CDC Executive Director Raulston provided a review and analysis of National City gateways and focus areas of potential development, identified revenue enhancing and generating projects both underway and in the planning stages and discussed the status of current and potential planning areas. City Manager Zapata discussed quality of life issues the city faces and actions taken, under way and being considered to address them. PUBLIC ORAL COMMUNICATIONS Tony LoPresti, Environmental Health Coalition (EHC), requested a place holder be included for the Downtown Specific Plan implementation. Irma Tranquilino, National City EHC, expressed concem about low-income families and the need to set -aside funds for housing and toxic clean-up. Jan Hawken, National City, said there are too many people and absentee landlords and that code enforcement need to be a priority. Book 89 / Page 36 02-28-2007 PUBLIC ORAL COMMUNICATIONS (cont.) Frank Lopez, National City, believes there needs to be a balance of businesses and residents; that the city needs good anchor businesses and should work to amortize liquor licenses. Alajandra Sotelo-Solis, National City, spoke about how Redevelopment is working for and against the people; a continuing need for affordable planning, balancing new revenue, density and infrastructure needs, diversifying revenue streams and helping small businesses. Fred Puhn, National City, believes quality of life and fiscal sustainability are important; the Sweetwater Channel needs to be cleaned -up and can bring positive activity to the area and the City needs to find a way to have a hotel on the waterfront. Robert Lief, San Diego, believes that the market should determine development, eminent domain has been mis-used, tax -increment revenue benefits bond holders and there is a need for revenue and jobs. Ted Godshalk, National City, said it is important to do a few projects well rather than many projects poorly; is concerned about taking on more debt; doesn't think the City can solve regional problems and that the Paradise Creek Educational Park benefits the whole community. Jose Medina, National City, said quality of life issues are important; the City needs some financial home -run projects and that he supports completion of the West Side specific plan. Leticia Andrade, National City, wants help for the 75 low-income families in the Keystone Trailer Park. Alice Steeber, National City, stressed the importance of sweeping the streets, getting cars off of lawns, trash picked -up, fences repaired and more code enforcement. MAYOR AND COUNCIL Council Member Natividad stated that many of the problems facing the City have existed for a long time and the City Council is active and interested in doing its part to make things better as is the City staff which has been overworked and short handed for a long time. Mr. Natividad said that the City Council and staff are all working hard to do what they can with the finances and staff available and reminded everyone that we all have a responsibility to take care of the problems in the City and report them. Book 89 / Page 37 02-28-2007 MAYOR AND COUNCIL (cont.) Vice Mayor Parra said the City is facing major challenges and incredible opportunities and must work to find solutions. Mr. Parra sees Proposition `D' as a temporary luxury and a great opportunity to re -invest extra revenue into incredible community enhancements that can really make a difference in the future. He also commented on the need to reach out to the Port District and Working Waterfront group to do something creative with the bay front acres that are available and come up with a comprehensive plan. Council Member Ungab acknowledged that there are a lot of problems in the community but believes that If everyone does their part to do what they can and reports problems — we'll have a better city. Mr. Ungab thanked CDC Ex Director Raulston for his clear explanation of the difference between property tax and tax increment revenue from redevelopment and the economic impact of each on the community. Mr. Ungab believes that it is important to make our city attractive to attract the kinds of businesses we want to locate here and remember that we're all different and we all have different values. Council Member Zarate thanked all the participants for coming out and providing their input and thanked staff for doing such a good job explaining the differences between tax increment and property tax revenue to the City. Mayor Morrison pointed out that there has not been a large net gain business brought into National City in the last 20 years even though costs have continued to rise and that any decisions made today will not have a significant impact on City finances for 5 to 10 years. Mayor Morrison believes that the City can not afford to continue making the mistakes of the past; that we need to determine where we want to go as a city and how we're going to get there; and we have to find ways to plan for the things we want and be able to afford them, all of which will require wise planning with community support. Mayor Morrison said that such a planning process in on -going and expressed appreciation for the comments and participation from the public and input from staff. ADJOURNMENT It was announced that -the next Strategic Planning Workshop would be held on April 5, 2007, at 6:00 p.m. in the Kimball Senior Center. The meeting was adjourned to the next Regular City Council and Community Development Commission Meeting to be held Tuesday, March 6, 2007, at 6:00 p.m., Council Chamber, National City, California. The meeting closed at 8:02 pm Book 89 / Page 38 02-28-2007 City Ierk / Recording Secretary The foregoing minutes were approved at the Regular Meeting of May 15, 2007. Mayor / CDC Chairman City of National City Strategic Planning Workshop #2 February 28, 2007 ..V..119IHX3 January Workshop February Workshop March Workshop April Council Meeting STRATEGIC PLANNING WORKSHOPS COUNCIL STAFF IStrategic Vision Goals, Resources & Priorities •I Strategic Plan Policy & Directionl PPP Status Report 1 IFinancial Report 1 Draft 5 Yr. Business Plan Operational Budget FY 2007 First Workshop Overview ■ Reviewed City Council Goals ■ Land Use and Economic Development ■ Uncertain Market Conditions ■ Updated Projects, Programs, Plans ■ Considered Ideal Community Vision January 30, 2007 What We Heard ■ Fiscal Sustainability ■ Analyze Redevelopment Area's Effect on General Fund ■ Balance Ideal and Real ■ Strengthen Code Enforcement ■ Community Gateways and Focus Areas ■ Implement Plans (Westside/Old Town) What We Heard ■ Comprehensive Plan for Development ■ Don't Do Things Piece -Meal ■ Willing to be Patient for Market to Rebound ■ Generate Ongoing and Diverse Revenue — Innovative Projects — Sales Tax Producers — "Home Runs" ■ Safety, Health, Quality of Life Tonight's Objectives Review City Financial Resources - General Fund - Proposition D - Redevelopment Cash Flow Discuss Other Resources Prioritize Gateways and Focus Areas ■ Identify Revenue Generating Projects ■ Consider Potential Planning Areas ■ Quality of Life Discussion Revenue Diversity Restaurants And Hotels 5.97% General Consumer Goods 21.37% Fuel And Service Stations 5.4O% Food And Drugs 2.60% Business And Industry 4,79% Building And Construction 14,11% Autos And Transportation 45 76% General Fund History 40, 000, 000 35,000,000 30,000,000 25,000,000 20,000,000 OC) Audited General Fund Expenses/Revenues o`b Status Update ■ Begin next Fiscal Year (FY06-07) with $5.2 million in General Fund Reserve $7,000,000.00 $6,000,000.00 $5,000,000.00 $4,000,000.00 $3,000,000.00 $2,000,000.00 $1,000,000.00 $0.00 Reserve Balance 1994 1998 2002 2003 2004 2005 2006 I 111 Audited 1111 Preliminary Projected Prop D Effect on Sales Tax 7,000,000 6,000,000 5,000,000 4,000,000 3,000,000 210001000 1,000,000 0 4TH QTR 2005 4TH QTR 2006 0 Regular ■ Prop D How Is Redevelopment Financed? Project Area Adopted, Tax Set Base Value Project 0 LArea Year New Private Investment T,1 \ I ncrc p� � (;r)\\ h al 1 Base Value Prior To Redevelopment Ilan Adoption 10 20 30 40 45 How CDC or TIF Supports The City's General Fund • Investment in Community Facilities (Library, Streets, Aquatic Center) • Absorbing General Fund Operating Costs (% City Manager, City Attorney, H/R, Recreation and Finance) • Developing Projects that Generate Sales Tax (Wal-Mart, Home Depot) Property Tax Allocation w/o Redevelopment Area City General Fund 214 21ct Local Control 79(t Outside Agencies 79ct Outside Agencies Allocation Of Property Taxes with Redevelopment CDC to General General Fund Fund 5( nit Outside Agencies 614 CDC (2N Housing) 204 J at ic sews.: N;itowir, 80 Local Control 204 Outside Control Total Revenue Comparison $48.2 Million Compared to $38.3 Million w/o Redevelopment Tax Increment Funds 50 40 30 20 10 0 1st Qtr 2nd Qtr ■ Gen Fund ❑ TIF Distribution of TIF Revenue Project Costs 28% Outside Agencies 20% Bond Debt 32% $44 Million Outstanding Debt Legal vs. Financial Limits 100 80 60 40 20 0 0 Financial Limit • Legal Limit Current ■ $44 Million Current Debt ■ $100 Million State Authorized ■ Capacity is Based on Cash Flow ■ Pay as You Go or Issue Bonds Redevelopment 5-year Cash Flow Projections 2007 2008 Beginning Fund $25.5 $16.0 Total Revenue $10.3 $11.0 Total Expenses $4.5 $4.7 Debt Service Capital Projects Ending Fund $4.0 $1.8 $11.3 $16.0 $4.0 $2.3 $1.0 $17.3 2009 2010 2011 $17.3 $19.2 $21.7 $11.8 $12.7 $13.7 $4.9 $5.2 $5.5 $4.0 $2.9 $4.0 $3.5 $4.0 $4.2 $1.0 $1.0 $1.0 $19.2 $21.7 $24.9 Other Resources ■ Time ■ Tools ■ Talent ■ Technology ■ Teamwork ncept rces: Time, Tools, Talent, Treasury, and Tea GATEWAYS & FOCUS AREAS GATEWAYS 1 NC Blvd North 2 Highland North 3 8th Street Trolley 4 Civic Ctr / Harbor 5 Marina / 24th Troilg.. 6 NC Blvd South 7 Highland South 8 Euclid South 9 805 / Plaza 10 Euclid North 11 Paradise Valley Fiz FOCUS AREAS A NC Blvd / 8TH / s-: B Highland / Plaza C Marina D Plaza Bonita J REVENUE GENERATING PROJECTS Chula Vista HOME RUNS 1 Plaza Bonita Expansion 2 Straightlining 3 Port -City Project 4 Mega Yacht Basin 5 North Harbor DOUBLES A Costco B Bannister Steel C Marina Gateway D Home Depot E South Bay Plaza F 24th St TOD Road as 40 ��a e° PLANNING AREAS PLANS Complete: 1 Mile of Cars PLANS Complete: 1 Mile of Cars 2 Harbor District SP PLANS Complete: 1 Mile of Cars 2 Harbor District SP 3 Downtown SP PLANS Complete: 1 Mile of Cars 2 Harbor District SP 3 Downtown SP In Process: 4 Westside SP 906 PLANS Complete: 1 Mile of Cars 2 Harbor District SP 3 Downtown SP In Process: 4 Westside SP 5 Harbor Dist Amend PLANS Complete: 1 Mile of Cars 2 Harbor District SP 3 Downtown SP In Process: 4 Westside SP 5 Harbor Dist Amend Concept: 6 Bayfront Master Plan PLANS Complete: 1 Mile of Cars 2 Harbor District SP 3 Downtown SP In Process: 4 Westside SP 5 Harbor Dist Amend Concept: 6 Bayfront Master Plan 7 Plaza Blvd n Di PLANS Complete: 1 Mile of Cars 2 Harbor District SP 3 Downtown SP In Process: 4 Westside SP 5 Harbor Dist Amend Concept: 6 Bayfront Master Plan 7 Plaza Blvd 8 Highland Ave I/II/1 L PLANS Complete: 1 Mile of Cars 2 Harbor District SP 3 Downtown SP In Process: 4 Westside SP 5 Harbor Dist Amend Concept: 6 Bayfront Master Plan 7 Plaza Blvd 8 Highland Ave 9 Sweetwater SP PLANS Complete: 1 Mile of Cars 2 Harbor District SP 3 Downtown SP In Process: 4 Westside SP 5 Harbor Dist Amend Concept: 6 Bayfront Master Pik. 7 Plaza Blvd 8 Highland Ave 9 Sweetwater SP Bayfront Master Plan REC NNE T W T NATIONAL CITY , CALIFORNIA SUMMER 2007 Bay Frontage: 23,500-ft (4.45-mi) = 100% Navy Frontage: 13,000-ft (2.46-mi) = 55% Port Frontage: 8,000-ft (1.52 —mi) = 34% Marsh Frontage: 500-ft (0.09-mi) = 20/0 Marina Frontage: 1000-ft (0.19-mi) = 4% Pepper Park Frontage (public access): 1000-ft (0.19-mi) = 4% Bay Frontage: 23,500-ft (4.45-mi) = 100% Navy Frontage: 13,000-ft (2.46-mi) = 550/0 Port Frontage: 8,000-ft (1.52 —mi) = 34% Marsh Frontage: 500-ft (0.09-mi) = 2% Marina Frontage: 1000-ft (0.19-mi) = 4% Pepper Park Frontage (public access): 1000-ft (0.19-mi) = 40/0 Downtown Specific Plan REDJSCOVERING T H HEART NATIONAL CITY , CALIFORNIA FEBRUARY 2005 f100,08-4.1 Marina District 151 dulac Marina district 136 diem National City Aerial Sketch Specific plan (Not b3 Scele) Westslde Specific Plan RENEWING OLDTOWN NATIONAL CITY , CALIFORNIA FALL 2007 Fi Kim;mN Po* e 1-2, Speciftc Plan Area a Quality of Life • Leisure, Recreation & Learning Programs • Parks & Open Space • Facilities • History • Art & Culture • Nature and Trails • Special Events City Actions • Community Services Strategic Plan • Community Cultural Asset Inventory (Railroad Depot, Granger Music Hall, Stein Farm, Kimball Museum) • Golf Course Audit • Council Special Event Sponsorship Policy • Neighborhood Council & Community Projects (Tree plantings, paintings, cleanup programs, block parties) City Actions • New Library Construction ■ Swimming Pool Renovation • Paradise Creek Restoration • Aquatics Center • El Toyon Computer Center ■ Public Art at New Fire Station • Gordy Shields Bike Path ■ Public Art Committee Formation City Actions • Acquisition of Playhouse on Plaza • Art & Cultural Center Project (Old Library) • Port of San Diego Partnership -Pepper Park benches & concert • Community Events (National Night Out, Parades, Public Safety Fair, Miss National City Pageant) • Police Department STAR PAL Program • Safe Routes to School Program City Staff Proposals • Five-year Strategic Plan • Focus Investment and Leverage Resources • Accelerate Capital Improvement Program • Bay Front Focus -Joint Planning Effort • Percent for Art Program • City Standards Review - Park & Open Space • Create Youth Advisory Board City Staff Proposals • Expand Library Hours • Provide Year-round Pool • Skateboard Park Proposal • Soccer Field at Kimball • Additional Open Space • Street Vacation to Pedestrian & Recreation Use • Use of City Facilities by Non-residents Considerations ■ Facilities Aging ■ Community Growing ■ Lower Profile than Public Safety ■ Resource Challenged ■ Tremendous Opportunities