HomeMy WebLinkAboutCC ORD 2001-2191 Establishes Mile of Cars Improvement District (Special)ORDINANCE NO. 2001 - 2191
AN ORDINANCE OF THE CITY COUNCIL
OF THE CITY OF NATIONAL CITY ESTABLISHING
THE MILE OF CARS BUSINESS IMPROVEMENT DISTRICT
PURSUANT TO THE PARKING AND BUSINESS IMPROVEMENT
AREA LAW OF 1989 AND LEVYING AN ASSESSMENT
AND CHARGE THEREIN FOR UPGRADING
AND IMPROVING THE AREA
WHEREAS, under and pursuant to the provisions of the Parking and Business
Improvement Area of 1989, codified as California Streets and Highways Code Section 36500,
et seq, this Council on October 16, 2001, adopted Resolution No. 2001-157, declaring an
intention to form a parking and business improvement area to be known as the "Mile of Cars
Business Improvement District" providing for the levy of an assessment and charge to be
imposed herein, fixing the time and place for hearing and giving notice thereof; and
WHEREAS, Resolution No. 2001-157 was duly published, and copies thereof
were mailed as provided by the Law; and
WHEREAS, as specified in Resolution No. 2001-157, on November 6, 2001,
both a public meeting and a public hearing concerning the formation of the area were held
before this Council in the Council Chambers; and
WHEREAS, at the hearings, all protests, both written and oral, made or filed
were considered and duly overruled and denied and this Council determined that there was no
majority protest within the meaning of Section 36523 of the Law.
NOW, THEREFORE, BE IT ORDAINED, by the Council of The City of
National City, as follows:
Section 1. Pursuant to California Streets and Highway Code Section 36500,
et seq, (hereafter referred to as "the Law"), a parking and business improvement area is
hereby established, to be known as the "Mile of Cars Association", herein called "District."
The membership to be included in the District includes the Mile of Cars car dealers who are
licensed or franchised by domestic and/or foreign automotive manufacturers to sell new
vehicles, hereafter referred to as "new car dealers", that are located within the following
general boundaries:
Highland Avenue to the East; West 35th Street to the South; McKinley Avenue
to the West; 18th Street to the North; and all of National City Boulevard within
the City limits; and as more specifically described at the following streets and
addresses:
Ordinance No. 2001 - 2191
Mile of Cars
Business Improvement District
Page Two
STREET
National City Boulevard
McKinley Avenue
Wilson Avenue
Roosevelt Avenue
Harding Avenue
Hoover Avenue
Transportation Avenue
Southport Way
A Avenue
B Avenue
C Avenue
D Avenue
E Avenue
F Avenue
G Avenue
Highland Avenue
W 35d' Street
W 33'd Street
E 30th Street
W 30th Street
E 28th Street
W 28th Street
E 27th Street
E 26th Street
W 26"` Street
E 25th Street
W 25th Street
E 24th Street
W 24th Street
W 22nd Street
E 20th Street
E 18th Street
W 18d' Street
ADDRESS SERIES
All within the City boundaries
(1 - 3500)
1800 - 3400
1800 - 2400
1800 - 2200
1800 - 3000
1800 - 3300
2400 - 3000
2400 - 2900
1800 - 3000
1800 - 3000
1800 - 3000
1800 - 3000
1800 3000
1800 - 3000
1800 - 3000
1800 - 3499
001 - 500
001 - 500
001 - 500
001 - 500
001-500
001 - 500
001 - 500
001 - 500
001 - 500
001 - 500
001 - 500
001 - 500
001 - 500
001 - 500
001 - 500
001 - 500
001 - 500
The map depicting the District is attached hereto as Exhibit "A" and
incorporated herein by reference.
Ordinance No. 2001 - 2191
Mile of Cars
Business Improvement District
Page Three
Section 2. The purpose of forming the District as a parking and business
improvement area under the Business and Improvement Area Law is to provide revenue to
defray the costs of services and programs that will benefit new car dealers in the District,
including any of the following:
a. Acquisition, construction, or maintenance of parking facilities for the benefit of
the area;
b. Decoration of any public place in the area;
c. Promotion of public events or attraction of customers to the area;
d. Furnishing of music in any public place in the area;
e. The general promotion of business activities in the area;
f. Participation in economic development strategies for the area;
The specific services and programs to be provided and funded are listed in
Exhibit "B", which is attached hereto and by this reference made a part hereof. The services
and programs listed thereon are the uses to which the revenues generated by the assessments to
be levied will be put within the District.
Section 3. All new car dealers operating in the above -described District will
be assessed an annual assessment, collected monthly through the designated fiscal agent, for
their respective share of the costs of the aforementioned services and programs according to a
formula set forth in Exhibit "C" and summarized as follows:
ASSESSMENT METHODOLOGY:
The assessment methodology, as approved and recommended to the City by the
Mile of Cars Association Board of Directors on June 12, 2001, is based upon a minimum
annual first year revenue flow in calendar year 2002 of $1,100,000.00 dollars (one million one
hundred thousand dollars). The methodology will be based upon the reporting of quarterly
gross sales tax receipts to the State of California, which will be obtained by the City of
National City and disclosed to the City's fiscal agent.
Based upon the submission of the September 2001, (third quarter) quarterly tax
receipts report by each dealer to the fiscal agent, the fiscal agent will issue a monthly bill,
commencing December 2001, for the projected monthly BID assessment to each and every new
car dealer. The monthly bills will be due 30 days from the day of receipt from the new car
dealers, with the first assessments due January 15, 2002. The fiscal agent shall bill each and
every new car dealer by applying the BID assessment factor to the average monthly gross sales
taxes, for the third quarter, 2001.
Ordinance No. 2001 - 2 19 1
Mile of Cars
Business Improvement District
Page Four
The initial factor to be used to generate the $1,100,000.00 in annual BID
revenues shall be a factor of .0027253. This factor, when applied to the annual sales tax
receipts for every new car dealer, ($403,630,839.00, calendar year 2000) will generate the
desired sum of BID revenues to fund the marketing and promotional activities of the benefiting
businesses.
The fiscal agent shall be authorized as a contractual agent of the City to bill each
and every new car dealer within the proposed BID boundaries on a monthly basis. Any
business that fails to remit its BID fees to the fiscal agent within 30 days of the due date, shall
be reported to the City or its designate, the Community Development Commission of the City,
for collection purposes. The City or designate shall begin collection procedures, using its best
efforts, including penalties and interest, for any and all outstanding monthly BID bills.
The annual assessment shall be prorated and collected as a monthly charge and
shall be levied and collected by the designated fiscal agent of the City or its designate, the
Community Development Commission of the City of National City. The fiscal agent shall
estimate monthly assessments based upon the third quarter 2001, gross sales tax receipts of
each and every car dealer. Monthly BID assessments shall commence in early December 2001
and be due on January 15, 2002. Thereafter, the fiscal agent shall issue monthly billings, and
make quarterly adjustments between the estimated amount due, based upon the base period
third quarter 2001, and the actual assessments due, based upon the assessment factor and actual
sales commencing January 1, 2002.
The City shall be the collection agent should any new car dealers refuse or delay
payment into the BID. The assessments shall be collected and enforced in the same manner
and with the same penalties and interest as in the case of the business tax certificates. For
those businesses taxed, the City Treasurer shall determine the assessment to be levied upon
issuance of the City business tax certificate. The City Treasurer and the Finance Director are
each authorized to revoke the business tax license of any member of the District who
unjustifiably refuses to pay the assessment or monthly installment, when due.
Section 4. Effective January 1, 2002, the District, through the City or its
designate, shall also be responsible for the administration of the property owner -funded
Landscaping and Lighting District approved in 1996. This district generates $100,000 in
revenue per year and these funds can only be used to maintain lighting and landscaping
services. A portion of those funds may be used to offset administrative costs related to the
overall management of both the BID and the landscape maintenance district.
Ordinance No. 2001 - 2191
Mile of Cars
Business Improvement District
Page Five
Section 5. The Council hereby fmds and determines that the public
convenience and necessity require the establishment of the areas described and that all
of the new car dealer businesses lying within the area will be benefited by the
expenditure of the funds raised by the assessments or charges proposed to be levied.
Section 6. That all protests, both written and oral, are overruled and denied
and the Council finds that there is not a majority protest within the meaning of Section 36523
of the Law.
Section 7. That all of the new car dealers in the area established by this
ordinance shall be subject to any amendments to the provisions of the parking and business
improvement area law of 1989, codified as California Streets and Highway Code Section
36500, et seq.
Section 8. That this Council shall review all of the assessments imposed
pursuant to this ordinance annually, and shall retain responsibility for annual levy of
assessments, notwithstanding any delegation of responsibility pursuant to this ordinance.
Section 9. That any new car dealer within this district who unjustifiably fails
or refuses to pay the annual assessment at the time or times specified shall be subject to the
revocation of its business tax license by the City Treasurer or the Finance Director, upon the
recommendation of the administrator or designate.
Section 10. A. That a Mile of Cars Advisory Board shall be appointed by the
Mayor, subject to confirmation by the City Council, the membership of which shall consist of
five representatives from the new car dealers within the District that pay the assessments.
B. Nominations for membership to the Advisory Board shall be made to the Mayor
by the Mile of Cars Association. Upon initial appointment, the term of office of three (3) of
the members will be for a term of three years, and two (2) members for a term of two (2)
years. Thereafter, the term of office shall be for a period of two years. The Executive
Director of the Community Development Commission of the City of National City and the City
Manager, or their designates, shall be ex-officio members of the Advisory Board.
C. The Advisory Board shall make such recommendations in accordance with
Section 36530 of the Streets and Highways Code as shall be appropriate to the fiscal
administration of the District. The Advisory Board shall be subject to the provisions of the
Ralph M. Brown Act when conducting its meetings, which shall be held at least once a year.
Ordinance No. 2001 — 2191
Mile of Cars
Business Improvement District
Page Six
Section 11. That the City Council, pursuant to the request of the Community
Development Commission, hereby delegates to the Community Development Commission of
National City the responsibility for the administration and operation of the District. This
delegation of responsibility shall be effective upon the filing of a certified copy of a resolution
of acceptance of the delegation by the Community Development Commission with,the City
Clerk. The City shall retain responsibility for the levy of the annual assessments as required
by law. The City or its designate may enter into such contracts for the fiscal administration
and management of the District as may be necessary and appropriate. The City or its designate
may contract with the Mile of Cars Association to carry out the management and fiscal
administration of the District.
Section 12. That the City Clerk shall transmit a certified copy of this ordinance upon
its adoption to the Chairman of the Community Development Commission of National City.
Section 13. That this ordinance shall take effect and be in force 30 days after its
adoption, and no business tax license for new car dealer commercial activities inconsistent with
the provisions of this ordinance shall be issued unless application therefore was made prior to
the date of adoption of this ordinance.
PASSED and ADOPTED this 20TH day of NOVEMBER , 2001.
,Cep..
George H. ters Mayor
ATTEST:
Mic . -1 Dalla ' ity Clerk
APPROVED AS TO FORM:
George H. Eiser, III
City Attorney
EXHIBIT "A"
MAP OF THE DISTRICT
EXfIIBIT "B"
FIRST YEAR BUDGET:
The first year budget, (based upon applying proposed assessment methodology to the calendar
year 2000 gross sales receipts reported for all new car dealers, is expected to total
approximately $1,100,000.00. Any variance in this amount, anticipated to be collected in
calendar year 2002, would be based upon fluctuation in gross sales tax receipts generated from
new car dealers in calendar year 2001 and 2002.
The budget anticipated to fund special benefits for the 2002 calendar years should be expended
as follows, subject to ongoing review by the designated Management representatives:
INCOME:
Assessments
Interest income
Total receipts
EXPENSE:
$ 1,100,000.00
$ 1,000.00
$ 1,101,000.00
Advertising $ 891,250.00
Bank Charges $ 150.00
Depreciation $ 800.00
Dues and subscriptions $ 150.00
Insurance $ 2,600.00
Legal and professional $ 14,000.00
Entertainment (Christmas party) $ 1,200.00
Miscellaneous $ 1,000.00
Office expense $ 500.00
Outside service - Bob Shumake $ 36,000.00
Outside services - New City America $ 25,000.00
Professional - Silberman and Sloan, LLP $ 13,850.00
Professional - legal $ 5,000.00
Repairs and maintenance - signs $ 12,000.00
Sign purchases $ 41,600.00
Taxes and licenses $ 900.00
Utilities $ 45,000.00
Reserve $ 10,000.00
Total Expenditures $ 1,101,000.00
EXHIBIT "C"
ASSESSMENT METHODOLOGY:
The assessment methodology, as approved and recommended to the City by the Mile of Cars
Association Board of Directors on June 12, 2001, is based upon a minimum annual first year
revenue flow in calendar year 2002 of $1,100,000.00 dollars (one million one hundred
thousand dollars). The methodology will be based upon the reporting of quarterly gross sales
tax receipts to the State of California, which will be obtained by the City of National City and
disclosed to the City's designated fiscal agent.
Based upon the submission of the September 2001, (third quarter) quarterly tax receipts report
by each dealer to the fiscal agent. The fiscal agent will issue a monthly bill, commencing
December 2001, for the projected monthly BID assessment to each and every new car dealer.
The monthly bills will be due 30 days from the day of receipt from the new car dealers, with
the first assessments due January 15, 2002. The fiscal agent shall bill each and every new car
dealer by applying the BID assessment factor to the average monthly gross sales taxes, for the
third quarter, 2001.
The initial factor to be used to generate the $1,100,000.00 in annual BID revenues shall be a
factor of .0027253. This factor, when applied to the annual sales tax receipts for every new
car dealer, ($403,630,839.00, calendar year 2000) will generate the desired sum of BID
revenues to fund the marketing and promotional activities of the benefiting businesses.
The fiscal agent shall be authorized, as a contractual agent of the City, to bill each and every
new car dealer within the proposed BID boundaries on a monthly basis. Any business that
fails to remit their BID fees to the fiscal agent within 30 days of the due date shall be reported
to the Community Development Commission of the City for collection purposes. The City
shall begin collection procedures, using its best efforts, including penalties and interest, for any
and all outstanding monthly BID bills. Refusal to pay into the district shall also be considered
a violation of a City ordinance, thereby subjecting the offender to the revocation of its business
tax license.
Once collected, the fiscal agent shall transfer the BID assessments to the general checking
account or other designated accounts of the BID Management Corporation. The fiscal agent
shall maintain an ongoing business relationship with the City, as well as the BID management
corporation, to ensure the smooth flow of revenue in both the collection process as well as
disbursement process.
At the end of each quarter, commencing the first quarter of 2002, the fiscal agent shall
reconcile the amount of BID assessments paid, (January, February and March 2002), as
determined from the anticipated and billed BID assessments, with the actual reported sales tax
receipts. The fiscal agent shall apply the BID assessment factor to the gross sales tax receipts
Mile of Cars
Business Improvement District
Exhibit "C"
Page Two
reported by each new car dealer based upon their reported quarterly tax reports to the State of
California. The actual quarterly numbers, commencing the first quarter of 2002, will be
provided by the Community Development Commission of the City of National City, as
provided by the State of California. Any differences in the amount of BID monthly
assessments previously paid by each new car dealer, and the amount actually owed, whether
debit or credit, shall be reconciled by the fiscal agent in the billing immediately following the
presentation of actual gross sales tax receipt reports. The lead agency for the City shall be the
Community Development Commission of National City.
ANNUAL INCREASE:
The Mile of Cars Association Board of Directors, or its successor, has authorized that a
Consumer Price Index annual escalator be included in the BID assessment methodology. An
amount not to exceed five per cent per year, based upon the assessment methodology factor,
may be instituted by direction of the Board of Directors of the Management Corporation. Any
recommended increases shall be made in writing by November of each year to the
Community Development Commission of National City.
COLLECTION SCHEDULE:
The fiscal agent shall initiate billing for calendar year 2002 in early December 2001. Billings
shall be based upon actual sales tax revenues reported, multiplied by the assessment
methodology factor, from the September 2001 quarterly reporting sales tax reporting
documents. Payments will be due and payable by January 15, 2002.
Passed and adopted by the Council of the City of National City, California, on November 20,
2001, by the following vote, to -wit:
Ayes: Councilmembers Beauchamp, Inzunza, Morrison, Zarate. Waters.
Nays: None.
Absent: None.
Abstain: None.
AUTHENTICATED BY:
GEORGE H. WATERS
Mayor of the City of National City, California
City jj of National City, California
i lerk of the Ci
By:
Deputy
I HEREBY CERTIFY that the foregoing ordinance was not finally adopted until seven calendar
days had elapsed between the day of its introduction and the day of its final passage, to wit, on
November 6, 2001, and on November 20, 2001.
I FURTHER CERTIFY THAT said ordinance was read in full prior to its final passage or that
the reading of said ordinance in full was dispensed with by a vote of not less than a majority of
the members elected to the Council and that there was available for the consideration of each
member of the Council and the public prior to the day of its passage a written or printed copy of
said ordinance.
I FURTHER CERTIFY that the above and foregoing is a full, true and correct copy of
ORDINANCE NO. 2001-2191 of the City Council of the City of National City, passed and
adopted by the Council of said City on November 20, 2001.
City Clerk of the City of National City, California
By:
Deputy