HomeMy WebLinkAboutCC RESO 2008-33RESOLUTION NO. 2008 — 33
RESOLUTION OF THE CITY COUNCIL
OF THE CITY OF NATIONAL CITY
APPROVING A NEW STATIONERY DESIGN
AS PART OF THE CITY'S BRANDING PROGRAM
WHEREAS, on October 2, 2007, Council approved a new City flag, logo, and
branding ideas; and
WHEREAS, the new branding for City stationery includes letterhead, business
cards, and envelop design, and reflects the City's new identity; and
WHEREAS, the proposed stationery design, attached hereto as Exhibit "A",
includes the city's new logo and associated colors, and a new web domain address; and
WHEREAS, utilizing stationery as a branding application is a powerful tool due
to its wide use and representation in external and internal affairs; and
WHEREAS, staff recommends that the new stationery be implemented on May
17, 2008, after confirmation and receipt of the City's new web domain address.
NOW, THEREFORE, BE IT RESOLVED that the City Council of National City
hereby approves the new stationery design as part of the City's branding program, and directs
its implementation on May 17, 2008.
PASSED and ADOPTED this 19th day of February,
Ron Morrison, Mayor
ATTEST:
Michael R. Della, City Clerk
APPROVED AS TO FORM:
/ '
George H. Eiser, Ill
City Attorney
NiN'i1IDI
1243 National City Boulevard, National City, CA 91950-6530
619/336-4570 Fax 619/336-4597 www.nationalcitygov.org
1243 National City Boulevard, National City, CA 91950-6530
Chris Zapata
City Manager
Street and Wastewater Maintenance Superintendent
Public Works Department
1243 National City Boulevard
National City, CA 91950-6530
www.nationalcitygov.org
619/336-4240
Fax 619/336-4327
czapata@nationalcitygov.org
Passed and adopted by the Council of the City of National City, California, on February
19, 2008 by the following vote, to -wit:
Ayes: Councilmembers Morrison, Natividad, Parra, Ungab.
Nays: None.
Absent: Councilmember Zarate.
Abstain: None.
AUTHENTICATED BY: RON MORRISON
Mayor of the City of National City, California
if
City erk of the City of
ational City, California
By:
Deputy
I HEREBY CERTIFY that the above and foregoing is a full, true and correct copy of
RESOLUTION NO. 2008-33 of the City of National City, California, passed and adopted
by the Council of said City on February 19, 2008.
City Clerk of the City of National City, California
By:
Deputy